Uncovering Search Secrets From Google Patents — 1
During my free time, I love to go through Google Search Patents partly because of the fact that they’re very interesting to read. Most of the time, I happen to gather some valuable insights regarding how search works and how websites get ranked. So, I decided to share some of those insights with you. Let’s make it very clear that it’s not necessary that Google is going to incorporate all of its search patents into ranking algorithms but going through them will give us a broader picture of how ranking algorithms work and to what extent they can go to provide search users with top quality results. And SEO executives! you know why this is important for you. The last Google Search Patent I went through was “Reasonable Surfer Patent”. I found that very interesting so let’s talk about it in this post. Ranking Documents Based on User Behaviour and/or Feature Data Here’s what its abstract reads A system generates a model based on feature data relating to d...